Outdoor Billboard Introduction
As the core carrier of the most popular outdoor advertising promotion nowadays, the large LED advertising screen, with its powerful visual impact and flexible and diverse display forms, has become a key medium for attracting the audience’s attention and conveying commercial information. It can stably and efficiently play a variety of colorful dynamic contents in various complex outdoor environments, including video advertisements, graphic posters, real-time information, etc. It is widely used in urban commercial centers, transportation hubs, areas beside expressways and other places, creating remarkable value for brand promotion and information dissemination. If you also want to use a large outdoor LED advertising screen for advertising and promotion, Minray LED displays will provide you with a complete set of large-sized LED displays for outdoor billboards, meeting your needs in aspects such as information display, advertising promotion, and urban image.
Digital Billboard
With the very development of digital display technology, people’s demand for digital billboards used to disseminate information, display advertising is increasing, is an important carrier for the dissemination of outdoor / indoor advertising, because the LED display screen has a super flexible, strong visual impact and accurate dissemination of characteristics, in the modern business marketing and information transfer plays an important role in the ability to form jumbotron LED screen 3d digital billboard, through displays for advertising can not only increase revenue, but also improve the city’s image, widely used in the business district high-rise curtain wall, traffic hub (airport / metro station), highway next to the brand propaganda, promotional information display.
Advantages of Outdoor Billboards
- Ultra-high visual appeal: It presents dynamic images with bright colors and high contrast. Compared with traditional static billboards, it can instantly capture the audience’s attention, arouse their interest, and increase the focus on the advertisement.
- Real-time content update: With the help of the remote control system, you can change the advertising content at any time, flexibly adapt to the needs of market changes, promotional activities, new product launches, etc., quickly convey the latest information, and maintain the timeliness of the advertisement.
- Long lifespan and good stability: High-quality LED lamp beads and electronic components are used, and after strict quality inspection, the lifespan under normal use can reach 5 to 10 years. It has good water-proof, dust-proof, sun-proof and wind-proof performance, and the protection level reaches above IP65. It can operate stably in harsh outdoor environments, reducing maintenance costs.
- Energy-saving and environmentally friendly: Compared with the billboards using traditional light sources you used before, the LED display screen has low energy consumption and high luminous efficiency. While achieving efficient promotion, it conforms to the concept of energy conservation and emission reduction and reduces operating costs.
Outdoor LED Billboard Application
- Urban Commercial Centers: In places with dense pedestrian flow such as the entrances of large shopping malls and commercial streets, you can display information about fashion brands, mall promotions, etc. through LED billboards to create a bustling commercial atmosphere and precisely reach the consumer group.
- Urban Landmark Buildings: The combination of large LED billboards and urban landmarks is not only a carrier for advertisements but also becomes a part of the city’s night view. They can display content such as the city’s image and cultural activities, enhancing the city’s vitality and attractiveness.
3D Digital Billboard
3D digital billboard-immersive outdoor advertising experience.
3D digital billboard is based on three-dimensional display technology, through special optical design or algorithm rendering, so that the screen presents a three-dimensional spatial sense of advertising media. It breaks through the limitations of traditional 2D planar display, and realises the visual effect of objects ‘levitating’ and ‘rushing out of the screen’ with naked eyes or auxiliary equipment (such as 3D glasses), which is widely used in commercial attraction, urban landmarks and creative marketing scenarios, and is currently widely used in global outdoor giant LED display screens. It is widely used in commercial attraction, city landmark and creative marketing scenarios, and is now widely used in global outdoor giant LED display screen, which has become a city landmark building.
3d billboard advertising examples, 3d billboard times square, shinjuku cat billboard and so on is popular all over the world.
How to choose a billboard
1: According to the use of the environment, indoor/outdoor
2: According to the viewing distance, choose the appropriate point spacing, such as P3, the viewing distance of 3-4m.
3: According to the site environment, to confirm the use of that kind of material LED display cabinet, such as the need to reach IP67.
4: According to the budget, choose the appropriate area size of the LED billboards, usually we are in accordance with the golden ratio 16:9 to determine the display area.
5: Consider the location, location, location, very important, it’s foot traffic directly will bring direct revenue to our LED billboard.
Digital Signage Prices
There are many factors affecting the price of digital billboard, we list a few factors affecting the cost of digital billboard for your reference!
1: LED
Under the influence of bad weather outdoors, it is crucial to choose high-quality, high-stability LEDs, which can extend the service life of outdoor billboards and increase the revenue you put into digital billboards.
2: Product Configuration
Choosing IC with high refresh drive capability can make the picture clearer and better sense of picture quality, and improving the refresh rate is beneficial for passers-by to take photos to remember, avoiding scan lines and moire left by photo shutter, and making the picture clearer.
3: Minray as a professional manufacturer of LED digital billboards, has a very large number of classic cases in the world, we recommend the price is generally outdoor P4, the price range of $ 500 / ㎡, for your reference.
We will determine it according to the installation environment and the visible distance. Generally, in environments with complex lighting conditions such as the city center, it is recommended to choose a brightness of 6000 nits to 8000 nits. In open environments like beside highways, you can choose a brightness of 8000 nits to 10000 nits or even higher to ensure clear display under various lighting conditions.
We all use high-refresh-rate driving chips, which can reach 3840HZ. A high refresh rate can make the screen of the display more stable, reducing the phenomena of flickering and ghosting. Especially when playing dynamic videos and rapidly moving images, it can provide a smoother visual experience, enhancing the attractiveness of the advertisement and the viewing effect.
First of all, it is necessary to ensure the structural safety of the installation location you need, which can withstand the weight of the display screen and external forces such as wind. Secondly, issues such as convenient wiring, waterproofing and drainage measures, as well as ventilation and heat dissipation should be considered. During the installation process, it is necessary to ensure the flatness and levelness of the display screen to avoid uneven display.
We achieve this by improving the protection rating of the display screens. For example, we adopt a protection rating of IP65 or above to ensure good waterproof and dustproof performance. In terms of structural design, we enhance the wind resistance and seismic resistance, and reinforce and seal the key components. At the same time, we are equipped with a complete set of lightning protection and overvoltage protection devices.
Generally speaking, the operating temperature range of outdoor LED display screens is between -20℃ and 60℃. However, in extremely cold or hot regions, additional thermal insulation or heat dissipation measures may be required to ensure the normal operation and service life of the display screens.
Of course. Our engineers will provide guidance throughout the whole process of installation, debugging and after-sales service. They will guide you through every step to ensure that you can successfully debug the LED display screen and successfully release videos or texts.
